Geoff Nielson

VP of Innovation & Strategy

Info-Tech Research Group

Geoff Nielson is the Vice President of Innovation & Strategy at Info-Tech Research Group.  He has brought over a dozen software products to market, mandated to disrupt traditional IT and strategy consulting through the use of data-driven management software. Paid users of these products include FedEx, NASA, Toyota, and over 20,000 business leaders across more than 500 other organizations.

Since 2010, Geoff has advised dozens of C-level executives on data-driven strategies resulting in IT budget increases of up to $100 million dollars and increases in business leader satisfaction with IT by up to 30%.

Reporting into the Chairman & President, Geoff manages the entire product development lifecycle, including conception, design, build, customer feedback, launch, and marketing.

Prior to joining Info-Tech, Geoff worked for Wolverine Tube in a position reporting to the CFO. He was responsible for evaluating operational effectiveness and making process improvement recommendations to manage risk.

Geoff is the current record holder for Cash Cab (Canada), a trivia-based TV game show.

Geoff received his Honours Business Administration from the Richard Ivey School of Business at the University of Western Ontario.